PokerStars Extend Their Social Reach By Signing Next Gen Poker

Written by Tony Elliott | Published October 6, 2023

Next Gen Poker Joins Forces with PokerStars: A Game-Changing Partnership

PokerStars is looking to attract a new generation of players with the help of social media stars, Next Gen Poker. The team is made up off Rosey, Frankie, and Jack. Who vlog and post their sessions with commentary to their YouTube channel.

In this exciting partnership, Next Gen Poker will produce engaging vlogs and other content related to PokerStars’ live events. With a special focus on the upcoming North American Poker Tour (NAPT) scheduled for November 2023.

Steve Preiss, VP of PokerStars North America, expressed his enthusiasm. Stating, “Next Gen has quickly gained a substantial audience because they capture the fun and excitement of our game better than most content creators out there. They’ve tapped into what we all love about poker and consistently deliver exceptional content to a growing audience. We eagerly anticipate their coverage of PokerStars events in North America and around the world.”

Tom Wheaton, Manager at Next Gen, added, “This strategic partnership between Next Gen Poker and PokerStars marks the dawn of a new era in poker entertainment. It’s all about embracing innovation, accessibility, and engaging content. As the Founder & CEO of Above the Felt Marketing Agency, I believe that together, they will elevate the thrill of poker across various markets and connect with diverse audiences in ways that are truly unmatched in our poker community.”

The impact of social media on the poker scene is undeniable. Vloggers like Ethan Yau, known as Rampage, and Wolfgang Poker have revolutionized the way people consume poker content online. They have garnered a significantly wider audience compared to experienced streamers like PokerStars sponsored Pro Lex Veldhuis Who has 131,000 subscribers on YouTube, while Next Gen boasts 205,000 subscribers and Wolfgang Poker boasts a massive 798,000 subscribers.

in conclusion, PokerStars is forging ahead with a dynamic approach to attract a new generation of players through their partnership with Next Gen Poker. A team of social media stars who bring a fresh and engaging perspective to the world of poker. Their vlogs and content creation will take center stage, especially with a spotlight on the upcoming North American Poker Tour, promising an exciting era of poker entertainment.

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